Mobile Money Apac

Event Schedule

Conference Day One
Tuesday,January 31,2012
Conference Day Two
Wednesday,February 1,2012

Conference Day Two

Date: 
Wed, 2012-02-01
Time Session
09:30
Chairperson's Welcoming Remarks
09:40
Driving growth and proftability through mobile money in the insurance market
  • Harnessing the power of mobile technolgy to deliver greater convience, a more personalised service and fairer premiums to customers
  • Leveraging mobile money applications to drive greater customer loyalty and category growth
  • Exploring the mobile money technology concepts to help insurers better support their customers and improve their business growth and profitability
10:00
How to make mobile money work in your market
  • Why hasn't mobile money taken off yet?
  • Why traditional money transfer methods still work and how to integrate mobile money with them
  • How to find the right business model for your mobile money business
  • Understanding the regulatory environment of a given market
  • Making consumer protection a top priority
10:20
Securing more customers through G2P Payments
  • Working with the goverment to disburse benefits and collect payments from beneficiaries through phones
  • Which other VAS increase customer usage
  • Using agents to leverage our established distribution network and become a cash in and out channel
10:40
How to achieve a globally integrated IMT service
  • Who do you need to partner with to achieve an interoperable solution?
  • Bilateral partnerships vs hub
  • Regulatory challenges crossing borders
  • AML, KYC and CTF requirements
11:00
Coffee and networking
11:30
Case study: Entering Afghanistan with a new brand of mobile financial services - m-hawala
  • Assessing customer demands for a new mobile financial service and creating our service
  • Furuture enhancements of the service: salary disbursement and utility payments
  • Developing KYC requirements for a smart-phone
11:50
Case study: How UBL pioneered the first bank led MMT service in Pakistan
  • Why we developed a telco agnostic business model
  • Next steps for our omni platform; salary disbursement and G2P payments
  • How to scale up your agent network and build an extensive branchless banking infrstructure
  • Developing a front end application for merchants to use mobile phones to take customer payments
  • How we rolled out our service to merchants
12:10
How we are matching products to cater for the evolving mobile money landscape in Indonesia
  • MMT for financial inclusion - the role of the MNO
  • How to overcome regulatory hurdles to operate mobile banking
  • Identifying the drivers to increase mobile commerce adoption
12:30
Mobile Money: contributing to the socio-economic development in emerging markets
  • How mobile money meets the needs of the masses
  • Mobile money for unbanked, untapped or banked people?
  • Creating the delivery channel for reaching the unbanked segment
  • How mobile money can enrich the rural lifestyle?
  • Why PPP ( Private Public Partnerships) is required for the grand success of mobile money
13:00
Lunch and networking
14:40
Case study: Momo service - an interoperable cross telco mobile money service in Vietnam
  • Analysing the demographics of Vietnam to identify the need for mobile money
  • Profiling customers:understanding the cultural and literacy levels
  • Critical success factors for a third party model
  • Building an extensive agent network
  • Providing excellent customer service
  • Creating trusting relationships with MNO's Banks and regulators
15:00
Discovering the value proposition of mobile money for unbanked customers in China
  • How to identify customer segments and target m- banking services to meet their needs
  • Indicative findings from studies in China
  • Existing infrastructures that can be leveraged to reach beyond cities
15:30
Coffee and networking
16:00
Creating a successful mobile payment service for financial payments and retail purchases
  • Designing a secure and reliable m-wallet that enhances the customer experience
  • Personalising ther serviec so consumers can have control over their account and access to a variety of m payment applications
  • Managing the back office and choosing the right technology to create an interperabel service and optimise customer management for service providers, financial institutions and retailers
16:20
Beyond the trial: Insider view on Barclaycard’s successful NFC mobile contactless rollout strategies
  • The importance of mobile: how Barclaycard have engaged customers and grown their customer base
  • Exploring the importance of the customer interface to win and retain customers
  • Discovering the critical success factors behind the Barclaycard / Orange launch
16:40
Incorporating social media and mobile money to create new use cases for customers
  • Integrating mobile money and social media to give more value to new customers
  • How will e-commerce work for mobile money and act as a catalyst to increase transaction volumes
  • Developing relationships with merchants and encouraging the uptake of mobile money
17:00
Panel discussion: Killer applications that will boost the profitability of your mobile money business
  • Which VAS will increase ARPU and stickiness?
  • What will become the killer application for your mobile money service?
  • Encouraging active usage of mobile money accounts and reducing dormancy
17:30
Close of conference